Every year new golf products arrive here at Hog World Headquarters that make me say, “now I’ve seen everything.” I have seen everything, yet again.
Golf Gum is different kind of focus product. Instead of drinking a liquid, or eating some kind of energy bar, the golfer chomps on gum.
Inside
Inside Golf Gum is 80mg of caffeine, a little less than is in a normal cup of coffee. The caffeine helps the golfer focus, or stay awake if there was a previous night of partying.
Golf Gum also contains B-vitamins. These nutrients help the body convert food into fuel. This helps sustain energy level throughout the day.
On The Course
I have not yet tested out Golf Gum on the course. It is a bit of bad timing. On doctor’s suggestion I had to cut some things from my diet, one being caffeine. So I’m posting this out of a bit of a courtesy to the folks at Golf Gum, who sent me the samples. I will definitely give the golf gum a shot if the doc gives me the thumbs up.
Perhaps this spring I’ll give out some golf gum to my golf pals. If they beat me we’ll know it really works.
Spring can’t come fast enough. I’m anxious to try out the new LARS Jacket from Galvin Green, part of their “Interface” product line. Behold.
Here’s a description of the LARS from Galvin Green:
New 2,5-layer short sleeved full-zip jacket in INTERFACE-1™ fabric which is totally windproof, water repellent and highly breathable. Combines a tight-knit Polyester outer layer with a polyurethane membrane and a soft comfortable inside.
This will be a perfect option for those times when long sleeves aren’t enough, but some protection from a slight chill, wind, or rain is needed. Given the ultra-high quality I’ve come to expect from Galvin Green I have 100% confidence this will be a gamer.
Check out the back. It’s got a bit of an edge to it which I really dig.
Stay tuned for the full HOG review in a month or two. The snow is melting, but not fast enough!
Dollar Shave Club, Harry’s, Birch Box, Trunk Club, Lootcrate… the monthly goodie box for men concept is pretty hot right now. But why get overpriced razors every month when you could get something really fun and useful, like golf balls and accessories? That’s where iGC Box comes in. Let’s take a look inside the box.
iGC Box
Inside my iGC Box are some nice golf goodies. See below.
First and foremost is a half dozen high quality, urethane covered 3-piece balls. That’s the same recipe one would find in “Tour” quality golf balls which can run $50-$60/dozen. I have NO desire to get a monthly subscription if the balls inside are “RockFlite” quality. The balls come inside a useful accessory bag which is great for the other small golf items one loses inside a big golf bag.
Along with the balls my box had some nice, long plastic tees. I tee it high, so these are perfect for me. Plus they’re much more durable than wood tees.
A nice full leather golf glove comes in iGC box, as well as an iGC ball marker. Can’t have too many ball markers. Most golfers have about 500 in their bags…
Last but certainly not least is a terrific little club brush, which is not even the size of a box of Tic-Tacs. There are three retractable parts: a metal brush, a plastic brush, and a pointed plastic groove cleaner. This accessory is worth a month’s subscription price on its own. It’s so small it can live in the golfer’s pocket, ready for use whenever a quick club or groove cleaning is needed. Clubs work their best when they’re clean and the grooves are not full of debris.
Subscriptions
There are two subscriptions available from iGC, year-round and seasonal. Both subs are $19 and delivered monthly. The yearly obviously comes every month through the year, while the seasonal is monthly between the months March through September.
Semi-Final Thoughts
I say “semi-final thoughts” because I’ll be covering another iGC box soon, which offers some other goodies, to give you the idea of the variance.
Think inside the box. iGC Box. With an iGC box landing on your doorstep every month you’ll have a solid pipeline of the most used and highest wear-and-tear items in your golf arsenal, balls, gloves and tees.
I’ve upped my beverage game. Everything looks better with a HOG logo on it!
What a piece of art.
Distance has apparently become a real problem. I know I have too much of it. Don’t you? Golf courses are too short now, and many have to spend millions to make a their holes more challenging for .00000000000003% of the golfers on the planet. Why? Most think this “problem” is just the golf ball. This ball distance talk has heated up this year, especially after Dustin Johnson nearly made an ace on a 400 yard par-4 in Kapalua. People got all amped up about the ball going too far with no mind what the conditions were (downwind, downhill, hard ground). I’ve hit a 430 yard drive, in the mountains, on hard ground, with a heavy tailwind. I hit about a 520 yard drive also. It hit the cart path about 20 times. Roll back cart paths!
Bifurcation
The subject of bifurcation seems to be making a comeback this year. Bifurcation in golf is the splitting of the golf ball into two different models: a “tournament ball” which the PGA Tour players would use, and a regular ball that Joe golfer would use. The tournament ball would be limited more in its distance than the regular ball.
I’m not a fan of bifurcation, and surely the golf manufacturers aren’t. The reason that 300 yard drives are impressive is because it takes some skill and athleticism to make it happen more than just a rare lucky swing. When I get ahold of one and hit it as far as Dustin Johnson, Rory McIlory, or Tiger Woods, I get excited.
Hitting a big drive is fun. That’s one of the few things that can help me stay interested in golf. How can I compare myself to those great golfers if I’m playing a different ball? Aspiring to hit shots like those pros is part of the fun, and the challenge.
Roll Back The Ball
Instead of bifurcation, some think all golf balls should be “rolled back.” Haha nice pun. The golf ball should be put back to a maximum distance number that’s in some golf governing body members’ heads, a distance shorter than it goes now. What distance? What’s fair?
This theory REALLY takes the fun out of it, and all it will do is make golf harder for those who don’t hit it far, most amateurs and Corey Pavin.
Rolling the ball back certainly wouldn’t help the golf equipment industry. It would pretty much kill every golf ball advertising and PR campaign theme since the beginning of golf balls, “this ball is longer!” What would the companies advertise if the ball is rolled back? This ball is the longest best rolled back ever!
What Else Should Golf Roll Back?
The problem with distance, if one actually thinks it is a problem, isn’t just the ball. There are many, many other factors involved in how far the golf ball travels these days. PGA Tour golfers are no longer out-of-shape pot-bellied smokers who drink booze all night, don’t work out, don’t have extensive teams of trainers and coaches, and don’t practice. Well, other than John Daly. PGA Tour golfers work out like crazy, have incredible flexibility, and have some of the most amazing advances in technology behind their swings and their gear. I’m not talking about just the golf ball. Here’s list of a few of the things professional golf would have to roll back other than the ball, though I’m sure there are some I’m missing.
Fitness – First, we will have to roll back fitness. Pro golfers today are super-fit (usually). Roll them back from the gym.
Flexibility – We must find ways of making today’s golfers more stiff and less flexible. No more yoga. No more flexibility training. Roll it back.
Personal Trainers – Speaking of training and fitness, part of that whole combo includes personal trainers. They’ll have to go.
Dietitians – Part of the fitness component is dietitians. Golfers who eat better can be more flexible and strong. Roll back the dietitians. Go back to the food pro golfers ate in the 50’s (except probably Gary Player). Make ‘em all eat fatty diets with lots of carbs! No more kale. Roll them back from precisely calculated sports diets to greasy burger
Golf Coaches – Golf coaches will certainly have to be rolled back.
Golf Shaft Technology – Shafts are as much to blame for distance as the golf ball. They’re waaaaay too good these days. Shafts must be rolled back.
Driver Head Technology – Driver head engineering is certainly a distance culprit. What is it this year? Jail face break twist technology I think. Roll back the drivers!
Swing Analysis & Launch Monitors – 99.9% of tour players utilize launch and swing analysis to optimize their swing, their shafts, their launch angles, spin rates and so on. Launch monitors have a huge impact on today’s distance problem. No more launch monitors. Roll ‘em back.
Golf Grip Technology – Golf grip technology certainly helps the pro golfer connect to the club. Let’s roll back that connection. Make the grip weaker, less stable. Roll it back.
Golf Course Conditioning – Hard ground certainly is a contributor to the distance problem. Short, precisely cut grass is too. Roll ‘em back. Let’s make some soft, wet courses with longer fairways and be sure to cut those fairways with inconsistent, dull mower blades. Roll back the roll so to speak.
Final Thoughts
I find it mildly confusing and entertaining when I hear that golf courses are “too short.” Many courses are ruining their original designs and spending millions by adding more length because .0000000000000003% of the golfers in the world can hit the ball so far. Meanwhile the average golfer’s scores haven’t improved in decades. In fact, over the last few years average golfer’s scores have edged upward. All that extra distance the average golfer is getting these days is really helping!
To fix this mythical distance problem golf’s governing bodies are considering solutions that will hurt the golf equipment industry and simultaneously make golf less fun for the average player. With all this talk of the golf industry’s struggles and the need to “grow golf,” making it less fun is a really dumb idea.
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