If you’re going to use social networking for your business, don’t be a bonehead.

Written by: Tony Korologos | Friday, February 11th, 2011
Categories: Boneheads • Golf Media

Every company thinks they need to use social networking to promote their brand. OK that is fine. But if you are going to start a social networking campaign for your company, make sure you have someone do it who knows what they are doing. Otherwise you may lose more fans than you gain. Here’s a good example below.

EA Sports Tiger Woods
EA Sports is trying to promote their new Tiger Woods PGA game which features Augusta National Golf Club. Great. But they make a Tweet asking people to click “like” if they’ve pre-ordered the game. The only problem is that there isn’t a like button on Twitter. They’re confusing Twitter with Facebook. DOH.

2 responses to “If you’re going to use social networking for your business, don’t be a bonehead.”

actually says:

February 11, 2011 at 1:57 pm

Actually that message is from the EA Sports Facebook page. Like many, they have it set up to automatically Tweet out all status updates.
Tony Korologos a.k.a. mediaguru says:

February 11, 2011 at 4:28 pm

The image posted is from twitter. Facebook posts set to automatically post to their twitter page.